Buch, Englisch, 158 Seiten, Format (B × H): 144 mm x 223 mm, Gewicht: 349 g
Buch, Englisch, 158 Seiten, Format (B × H): 144 mm x 223 mm, Gewicht: 349 g
Reihe: Corporations in the Global Economy
ISBN: 978-1-4039-3406-2
Verlag: Springer
Zielgruppe
Research
Autoren/Hrsg.
Weitere Infos & Material
Introduction PART 1: THE STRATEGIC INDIVIDUAL Developing the Strategic Mindset Embracing a Global Context Sensing the Market, Competitors, Customers and Opportunities PART 2: DEVELOPING THE STRATEGIC CORPORATE COMPETENCY Anticipating the Competition and Understanding Market Trends Devising Strategy Collaboratively Dealing with Ambiguity and Unpredictable Events PART 3: MOVING THE STRATEGIC AGENDA INTO ACTIONABLE INITIATIVES Moving Strategic Thinking into Tangible Tactical Actions Measuring the Results Making Strategic Thinking Contagious