Buch, Englisch, 364 Seiten, Paperback, Format (B × H): 155 mm x 235 mm, Gewicht: 587 g
Buch, Englisch, 364 Seiten, Paperback, Format (B × H): 155 mm x 235 mm, Gewicht: 587 g
ISBN: 978-1-4613-6802-1
Verlag: Springer US
Zielgruppe
Research
Autoren/Hrsg.
Fachgebiete
- Wirtschaftswissenschaften Volkswirtschaftslehre Internationale Wirtschaft
- Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines
- Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Marketing
- Wirtschaftswissenschaften Volkswirtschaftslehre Wirtschaftspolitik, politische Ökonomie
Weitere Infos & Material
I Export Development and Promotion and Public Organizations: The State-of-the-Art.- One Export Promotion and Public Organizations: State-of-the-Art.- Two Challenge and Response: The Rise of State Export Development Policies in the U.S.A.- Three Export Promotion Organizations in Developing Countries: Their Role, Scope and Function.- II Challenges in Export Development: Some Regional Perspectives 73.- Four Nontraditional Exports in Costa Rica: An Exploration of Public Policy Issues.- Five Barriers to Exporting: An Exploratory Study of Latin American Companies.- Six Export Promotion Policies in Spain and Other E.E.C. Countries: Systems and Performance.- Seven Italian Exporting SMFs and Their Use of Support Services.- III Evaluating the Role of Public Organizations in Export Promotion.- Eight International Trade Fairs: Firms and Government Exhibits.- Nine Evaluation of Export Promotion Measures: A Survey of Scottish Food and Drink Exporters.- Ten Public Support to Export Consortia: The Italian Case.- Eleven International Marketing and Government Export Promotion in the Netherlands.- IV A Case For Successful Intervention: Some New Initiatives.- Twelve Changing Small Firms’ Attitudes to Exporting: A Case Study of Successful Intervention.- Thirteen Two Educational Initiatives in Public Support for Export The Victorian Export Market Development Program, Australia. John Onto and Nigel Hamley The European Marketing Program, Northern Ireland/Republic of Ireland.- V Export Promotion and Public Organizations: Present and Future Research.- Fourteen Export Promotion and Public Organizations: Present and Future Research.- References.