Buch, Englisch, 288 Seiten, Format (B × H): 221 mm x 287 mm, Gewicht: 957 g
Buch, Englisch, 288 Seiten, Format (B × H): 221 mm x 287 mm, Gewicht: 957 g
ISBN: 978-0-07-135836-1
Verlag: IRWIN
The time-saving professional secrets, the management-expediting skills, and the marketing savvy that have made Jim Franklin's American Institute of Architects seminars famous - this book gives you them all, and more. In an appealingly easy-access, illustrated format, Jim Franklin lays out tools to make your working easier, more fun, and more profitable, featuring:*Practical strategies for reclaiming the $27,000 worth of negatively invested time that the average architect loses each year*Pragmatic, day-to-day marketing moves that are enjoyable and bring you more business*Flexible approaches, procedures, interpersonal skills, and communication how-to's for transforming adversaries into collaborative team players*Negotiating strategies for every occasion*Up-to-the-minute information on trends, including practice issues for design-build and construction management*Proven best-practice in handy shortcut, tip, and list form*Quotes from leading architects on how they workDesigned to suit architects' approach, sensibilities, and style, this graphical guide goes down the list, revealing the essential people-handling and business and money management skills you wish they'd taught you in school. Far more than mere vitamins for your practice, as the author states, this book is a genuine painkiller.
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Weitere Infos & Material
Preface. Introduction. Part 1. Making Projects. Chapter 1: Marketing. Chapter 2: Indirect Marketing. Chapter 3: Direct Marketing. Chapter 4: Negotiation. Chapter 5: Preparing for Negotiation Chapter 6: Collections. Chapter 7: About Money. Chapter 8: Don't Manage Time, Manager Yourself. Chapter 9: Interpersonal Skills. Chapter 10: Groupwork. Doing Projects. Chapter 11: Getting the Firm out of the Way. Chapter 12: Tips for Better Projects. Chapter 13: Project Management as Lateral Leadership. Chapter 14: Post-occupancy and Predesign. Afterword. Postscript: On the Dharma of Ineffable Drawings.