Cultural Policy and Cultural Industries in Africa

From Culture as a Commodity to Culture as Praxis
Erscheinungsjahr 2025
ISBN: 978-3-031-57744-4
Verlag: Springer International Publishing

Buch, Englisch, 300 Seiten, Format (B × H): 148 mm x 210 mm, Gewicht: 421 g

This book argues for the reconstitution of the cultural in African cultural industries and societies. It posits that African cultural industries face a deep-seated problem of the crisis of normativity that is largely rooted in the coloniality of modern cultural policy and an unconscious, but pervasive anti-Black racism culture in the continent itself. The book places hope for re-animating African agency and national cultural identities in the decolonization of cultural policy and cultural industries as consciousness industries. Only through relevant cultural policy, a higher-order cross-institutional moral and ethical value system for reconstituting the cultural in post-colonies, can Africa build truly democratic, progressive, cosmopolitan, decolonized, and self-respecting citizens and societies. Using decolonial cultural policy studies, the book develops a decolonial cultural critique that locates African culture industries within the racialized power dynamics of capitalist modernity. It explores the decolonization praxis of cultural industries and acknowledges the complexity of cultural decolonization iniatives in a continent that is so diverse, interconnected, globalized, and facing newer modes of colonialism that are aggressive and covert.

Zielgruppe

Research

Autoren/Hrsg.

Moyo, Last

Fachgebiete

• Sozialwissenschaften Medien- und Kommunikationswissenschaften Medienwissenschaften
• Interdisziplinäres Wissenschaften Wissenschaft und Gesellschaft | Kulturwissenschaften Kulturwissenschaften
• Sozialwissenschaften Politikwissenschaft Regierungspolitik

Inhaltsverzeichnis

1. Introduction.- 2. Cultural industries and cultural policy in postcolonial contexts.- 3. The post-Bandung state and African cultural freedoms: Cultural policy initiatives from 1957- 1994.- 4. The crisis of normativity in African cultures: Towards new higher order ethics for cultural industries.- 5. Modern empire and the end of cultural policy in Africa.- 6. Broadcasting and film industries in Africa: Re-animating African cultural agency.- 7. Advertising industries and anti-Black racism in South Africa.- 8. Cultural landscapes and ecological citizenship in postcolonial Africa.- 9. Conclusion: The future of African cultures in hyper-techno modernity.

Über Autor(innen)

Last Moyo is an Associate Professor in Media and Communications studies at XJTLU, Suzhou, China.  He has lectured at several other universities in Africa, Europe, and Asia, including a stint at the University of Wales (UK) where he attained his PhD in Media Studies.  He is published extensively in top, reputable, international peer-reviewed journals including , , , , among several others.   His book  (Palgrave, 2020) received outstanding reviews from top scholars in the United Kingdom, USA, Norway, and Africa.