Motivate and Reward

Motivation, ability and potential for development are crucial for performance and the achievement of objectives. The author, from his extensive management experience at Unilever, the leading multinational corporation, demonstrates the importance of the link between motivation, assessment of performance and potential, and reward and incentive strategies. It is only by getting this relationship right that the company can achieve business success.

'Herwig Kressler's Motivate and Reward is a must-read for every business student, manager and human resource professional. The book takes a clear and innovative approach to explaining the essence of motivation, performance, potential, incentives and rewards...Motivate and Reward offers both philosophical and practical insights and is a first-rate contribution to the business literature. If I were to teach a course on this subject, it would be required reading.' - Christian Schneider, Managing Director, Multinational Research Advisory Group, Center for Human Resources, The Wharton School, University of Pennsylvania

'The clear distinction made in the book between motivation and the satisfaction that can be obtained through financial incentives is one that all Boards and Remuneration Committees should take to heart.' - Morris Tabaksblat, Chairman, Reed Elsevier

'Dr Herwig Kressler is a widely acknowledged specialist in the management of Human Resources. His book covers a span during which HR management evolved as a key success factor in industry. The text covers both the theoretical as well as practical aspects and is rigorous while being eminently readable. The book should be of consuming interest to young managers, HR specialists as well as business leaders.' - Dr Ashok Ganguly, Chairman ICI India Ltd and former Director of Unilever

'This is a very comprehensive review - it combines excellently both the theoretical basis of motivation and reward, and its practical application.' - Norman C. Walker, Head of Human Resources, Novartis International AG, Switzerland

'Herwig Kressler is well-qualified to write on motivation and reward. His book is a comprehensive source of opinion and research for anyone involved in the motivating, appraising and incentivising of people.' - Tim Hattersley, Financial Adviser

'It is an invaluable guide for directors involved with board remuneration committees and brings together half a century's theory and practice in a slim volume.' - Professional Manager

HERWIG KRESSLER has held many appointments in Unilever and prior to his retirement in 1999 was responsible worldwide for top management remuneration, industrial relations, and incident management. He participates in many international bodies and organizations and has been Chairman of the International Human Resource Council. He is currently a member of the Business and Industry Advisory Committee of the OECD and lectures in the Business Faculty at the University of Vienna. Dr Kressler is the author of three books and many professional articles.