Buch, Englisch, 212 Seiten, HC gerader Rücken kaschiert, Format (B × H): 183 mm x 260 mm, Gewicht: 609 g
Buch, Englisch, 212 Seiten, HC gerader Rücken kaschiert, Format (B × H): 183 mm x 260 mm, Gewicht: 609 g
ISBN: 978-0-08-044611-0
Verlag: Elsevier Science Ltd
The book then takes a close look at the challenge of driving one's strategy towards niches, i.e. on-commodity segments, with a spotlight on how to find a viable business opportunity and develop a defendable strength there. Examples come from I.M. Skaugen, Farstad Shipping, The Torvald Klaveness Group and Leif Hoegh and Co.
Since overall corporate-wide portfolio strategies can be important in shipping, particularly if the various elements in the portfolio are relatively unrelated, the next part of the book turns to analytical approaches, citing several examples. Then follows a discussion of key organizational issues, particularly how to create and sustain more effective, predominantly network-based organizations. The penultimate subject is the important role the board of directors can play here. Finally, the role of family firms, and the future of shipping firms, is discussed, again with several rich examples.
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Section Headings:
A Truly Challenging Industry. Commodity-Based Shipping: Playing the Market. The Drive toward Non-Commodity Segments. Portfolio Strategies. Organizational Issues. The Future of the Industry.