Aesthetic Communication

2011. Auflage 2010
ISBN: 978-0-230-24592-1
Verlag: Springer

Buch, Englisch, 351 Seiten, Format (B × H): 145 mm x 216 mm, Gewicht: 558 g

This book deals with the organizational use of aesthetic means. Based on the idea that organizations are systems of communication, it is shown that consciously or not, organizations have always used aesthetic means to reinforce their communication.

Zielgruppe

Research

Autoren/Hrsg.

Thyssen, O.

Inhaltsverzeichnis

Organizational Aesthetics The Organizational Image The Organization's Rhetoric Organizational Narratives Organizational Design Organizational Advertising Organizational Architecture

Über Autor(innen)

OLE THYSSEN is Professor of Philosophy at Copenhagen Business school, Denmark, and an author and co-author of more than 30 books on psychoanalysis, Marxism, system theory, ethics and aesthetics, among them Business Ethics and Organizational Values, (Palgrave Macmillan 2009). He has a lifelong honorary grant from the Danish state.