Roper | Vertical Disintegration in the Corporate Hotel Industry | Buch | 978-1-138-64108-2 | sack.de

Buch, Englisch, 196 Seiten, Format (B × H): 240 mm x 161 mm, Gewicht: 432 g

Reihe: Routledge Research in Hospitality

Roper

Vertical Disintegration in the Corporate Hotel Industry

The End of Business as Usual

Buch, Englisch, 196 Seiten, Format (B × H): 240 mm x 161 mm, Gewicht: 432 g

Reihe: Routledge Research in Hospitality

ISBN: 978-1-138-64108-2
Verlag: Taylor & Francis Ltd


This book evaluates how and why vertical disintegration has occurred in the global corporate hotel industry, as it undergoes a structural transformation. It provides a unique insight into the new competitive landscape. Underpinned by academic literature, it includes first-hand accounts from the most eminent senior executives of firms in and around the industry. It provides an in-depth perspective of a modern industrial phenomenon and makes observations as to the profitable way forward for the industry.

This text is an important read for those working, advising and investing in the sector as well as for students, graduates and researchers.
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Autoren/Hrsg.


Weitere Infos & Material


1. Vertical disintegration: the drivers, conditions and processes 2. The market for hotel property 3. The role of professional services in enabling, and providing the necessary environment for, disintegration 4. Threats from technology companies and substitute products 5. Franchisor performance 6. Management Contract standardisation/modularisation 7. Brand proliferation as a means to organic growth 8. Multinationality and the ‘challengers’ 9. The push for consolidation 10. Conclusions and the way ahead


Professor Angela Roper has been the Chair and Director of the International Centre for Hotel and Resort Management (ICHARM), University of West London, UK, which has strong links with the international hotel industry. She previously held senior academic positions at the University of Surrey, UK and Oxford Brookes University, UK. Having begun her academic career at the University of Huddersfield, she also worked as an Analyst for the Bank of Scotland Group. Angela has been researching the development of hotel chains for some 30 years.


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