Advanced Technologies in Business, Volume II

Industry, Policy and Societal Impacts
Erscheinungsjahr 2026
ISBN: 978-3-032-03491-5
Verlag: Springer

Buch, Englisch, 376 Seiten, Format (B × H): 153 mm x 216 mm, Gewicht: 631 g

Reihe: Palgrave Intersections of Business and the Sciences, in association with Gnosis Mediterranean Institute for Management Science

This two-volume work explores how advanced, technologically orientated business research aims to foster organizational and industry evolution, along with sustainable progress of enduring societal implications. As businesses increasingly embrace transformative technologies, their profound and far-reaching societal consequences necessitate a cross-disciplinary scientific approach coupled with an artistic and imaginative lens. 

Against this backdrop, authors in this book navigate the intricate web of impacts on employment and leadership, business model innovation, advanced data driven decision making, digital transformation, data ecosystems and analytics, AI-led e-commerce and branding, and virtual reality. The topics cover an array of geographic regions and industries, including professional services, education, fashion, sports, and hospitality & tourism.  Business technology theory and science are ultimately geared towards practicable application, and are contextualized by sustainability and socioeconomic advancement.  

This second volume explores the role of advanced business technologies in industry and policy, elucidating also the art and fiction of their societal impact, while the first volume investigates their strategic, managerial and marketing impacts.

Zielgruppe

Research

Autoren/Hrsg.

Akter, Shahriar

Hossain, Md Afnan

Yildiz, Hélène

Vrontis, Demetris

Thrassou, Alkis

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Forschung & Entwicklung (F&E), Innovation

Inhaltsverzeichnis

Chapter 1: Advanced Technologies in Business: An Overview of the Art and Fiction of their Societal Impact Chapter 2: University-Industry Collaboration in Digital Innovation Wave: Croatian Academic Perspective Chapter 3: The Impact of Artificial Intelligence on Sport Events: The Case of the New Olympic AI Agenda Chapter 4: Digital Transformation and Sustainable Business Models: A View from the Portuguese Fashion Industry Chapter 5: Virtual Bites, Real Impact: Navigating the Metaverse for Carbon-Neutral Gastronomic Tourism Chapter 6: Understanding Contemporary Research on Digital Virtual Consumption: A Systematic Literature Review Chapter 7: Transforming Destination Management: A Dynamic Capabilities Approach to Addressing Overcrowding with Metaverse Technologies Chapter 8: The Influence of Technology on the Experience of Mature Cruise-Travelers: Innovation, Strategy and Sustainability Chapter 9: Capturing Value in the Metaverse: A Systematic Literature Review of Business Models in AR And VR Chapter 10: Is the Rise of AI in the Metaverse a Way to Make the Fashion Industry More Sustainable? Chapter 11: Digital Twins as a Driver of Creativity Chapter 12: The Metaverse in European Education: A Systematic Review of Challenges to Conventional Learning and Privacy Regulations Chapter 13: The Implementation of Digital Transformation in the Greek Forest Services

Über Autor(innen)

Shahriar Akter is a Professor of Analytics & Innovation and the Associate Dean of Research at the Faculty of Business & Law at UOW, Australia. He is one of the leading researchers in the field, internationally, having also published over one hundred significant papers in scientific journals.

Md Afnan Hossain is a Lecturer in Business Analytics at the Adelaide Business School, University of Adelaide, Australia. Afnan's contributions to academia are reflected in his publications in renowned journals such as , , and , among others. 

Hélène Yildiz is a University Professor in Management and Management Sciences, specializing in digital marketing strategy at the University of Lorraine, within the IUT Henri Poincaré in Longwy, France. The results of her research have been published in several major national and international journals.

Demetris Vrontis is the Vice Rector for Faculty and Research and a Professor of Strategic Marketing Management at the University of Nicosia, Cyprus. He has published widely with over 450 refereed journal articles, 60 books and 80 chapters, and he has presented papers at over 100 conferences around the globe.

Alkis Thrassou is a Professor of Strategic Marketing at the University of Nicosia, Cyprus, and Director of . He has published over 300 scientific works in numerous internationally esteemed journals and books, and holds significant editorial and scholarly positions.