Buch, Englisch, 236 Seiten, Format (B × H): 140 mm x 216 mm, Gewicht: 463 g
ISBN: 978-0-333-19686-1
Verlag: Palgrave MacMillan UK
This book is the founding work on Strategic Management, a concept that lies at the core of modern business. It has a focus upon the behaviour of complex organizations in turbulent environments and upon what determines success. The book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists. It remains a key work on strategy.
Zielgruppe
Research