Good Is the New Cool Guide to Personal Purpose

Designing a Meaningful and Prosperous Career
1. Auflage 2024
ISBN: 978-1-394-27486-4
Verlag: Wiley

Buch, Englisch, 240 Seiten, Format (B × H): 160 mm x 234 mm, Gewicht: 431 g

How to Supercharge Your Career with Purpose and Impact

At a time when employee engagement has never been lower, the Good Is the New Cool Guide to Personal Purpose: Designing a Meaningful and Prosperous Career helps employees bring their full selves to work by helping them discover and use their personal Purpose to fuel their careers. This can lead to higher levels of physical, emotional, and mental health, as well as huge benefits to organizations in the form of higher levels of engagement, innovation, recruitment, and retention. This book explores the ground-breaking GPS to Purpose framework for finding Personal Purpose, helping readers pinpoint their Gifts, Passions, and how they can be of Service to others, and in the process drive business growth through solving social and environmental problems.

With ideas applied at Fortune 500 companies like Adidas, PepsiCo, Microsoft, and others, this book discusses topics including:

- Explaining what Personal Purpose is in a clear and accessible way
- Unpacking the many mental, physical, and financial benefits of finding Purpose
- How to unleash your inner ‘Intrapreneur’ at work
- How to write an inspiring Living Vision for your life—and your work

The Good Is the New Cool Guide to Personal Purpose earns a well-deserved spot on the bookshelves of all employees seeking to design a career that is both meaningful and successful—and help them drive growth in an entrepreneurial way through solving social and environmental problems.

Autoren/Hrsg.

Aziz, Afdhel

Jones, Bobby

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Unternehmensethik
• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Kleine und Mittlere Unternehmen
• Sozialwissenschaften Soziologie | Soziale Arbeit Spezielle Soziologie Wirtschaftssoziologie, Arbeitssoziologie, Organisationssoziologie
• Geisteswissenschaften Philosophie Angewandte Ethik & Soziale Verantwortung Wirtschaftsethik, Unternehmensethik

Inhaltsverzeichnis

Introduction

Part I: Our Purpose Journey (Inspiration) 1

Chapter 1: The Call to Adventure 3

Chapter 2: Finding Our Purpose 13

Chapter 3: Living Our Purpose 29

Chapter 4: The World Shuts Down 43

Part II: What Is Purpose? 55

Chapter 5: The Definition of Individual Purpose 57

Chapter 6: The Benefits of Having a Personal Purpose 63

Chapter 7: The Nine Truths of Purpose 83

Part III: Your GPS to Purpose 113

Chapter 8: What Is GPS to Purpose? 115

Chapter 9: Your Living Vision 121

Chapter 10: Gifts 139

Chapter 11: Passions 149

Chapter 12: Service 161

Chapter 13: Putting It All Together: Your Personal Purpose Statement 169

In Closing 181

References 185

About the Authors 189

Thanks and Acknowledgments 193

Index 201

Über Autor(innen)

AFDHEL AZIZ is the Chief Purpose Officer of Conspiracy of Love, a global purpose consultancy (and certified B Corp) with Fortune 500 clients like Adidas, PepsiCo, Mondelez, Microsoft, and more. He is also the Co-Founder of Good Is the New Cool, a creative studio and incubator.

BOBBY JONES is a visionary entrepreneur and inspiring storyteller whose work has helped leaders in over 140 countries drive meaningful innovation and growth. He is a Co-Founder of Conspiracy of Love, Good Is the New Cool, and RIVET, and inspires audiences through keynotes and workshops to find fulfillment in their work.