Introduction to Business Management

11. Auflage 2020
ISBN: 978-0-19-074576-9
Verlag: Oxford University Press

Buch, Englisch, 640 Seiten, Format (B × H): 167 mm x 241 mm, Gewicht: 992 g

Introduction to Business Management 11e offers an overview of business management within the South African context. The textbook is written for undergraduate students who are doing a course in introductory business management as part of their degree or diploma at a university or university of technology.

Autoren/Hrsg.

Badenhorst-Weiss, Badenhorst-Weiss

Botha, Tersia

Cant, Michael

Rensburg, Mari Jansen van

Krüger, Louis

Ladzani, Watson

Machado, Richardo

Marx, Johan

Mpofu, Raphael

Steenkamp, Rigard

venter, Peet

Vrba, Mari

Erasmus, Barney

Rudansky-Kloppers, Sharon

Fachgebiete

• Wirtschaftswissenschaften Wirtschaftswissenschaften Wirtschaftswissenschaften: Allgemeines
• Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines

Inhaltsverzeichnis

- Part 1: The business world and the place of business management

- Chapter 1: The business world and business management

- Chapter 2: Entrepreneurship

- Chapter 3: Establishing a business

- Chapter 4: The business environment

- Chapter 5: Corporate social responsibility

- Part 2: The business organisation and management

- Chapter 6: Introduction to general management

- Chapter 7: Planning

- Chapter 8: Organising

- Chapter 9: Leading

- Chapter 10: Controlling the management process

- Part 3: The functional areas of a business

- Chapter 11: Operations management

- Chapter 12: Human resource management and the South African labour legislative framework

- Chapter 13: Marketing management

- Chapter 14: Financial management

- Chapter 15: Purchasing and supply management