Management in a Dynamic Environment

Concepts, Methods and Tools
2012
ISBN: 978-3-8349-3193-1
Verlag: Gabler Verlag

Buch, Englisch, 387 Seiten, Format (B × H): 168 mm x 240 mm, Gewicht: 656 g

This book provides basic management knowledge in a clearly structured way. Fundamental aspects of management are described, on the basis of which a model of the enterprise is outlined. This allows readers to find their way around easily, to reflect, then to set new approaches in context and examine them in a critical light. The practical examples, the interpretation questions, and the short case studies at the end of the chapters facilitate the transition from theory to practice.

Zielgruppe

Studenten und Dozenten betriebswirtschaftlicher Studiengänge (Bachelor und Master), insbesondere mit den Schwerpunkten Unternehmensführung, Entrepreneurship, Innovationsmanagement
Studenten und Dozenten der Ingenieurwissenschaften
Teilnehmer von Weiterbildungskursen Management für Nichtökomomen
Führungskräfte

Autoren/Hrsg.

Baldegger, Rico

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensorganisation & Entwicklungsstrategien
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung
• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Unternehmenskultur, Corporate Governance

Inhaltsverzeichnis

Basic Models of the Enterprise.- System-Based Approach and Cybernetics.- Management Techniques.- Strategy – Thinking and Acting.- Organization – Structure follows Strategy.- Corporate Culture – A Competitive Advantage.- Corporate Development through Innovation

Über Autor(innen)

Baldegger, Rico
Prof. PhD Rico J. Baldegger is Professor of Management and Entrepreneurship at the School of Business Administration in Fribourg (Switzerland). His research activities concentrate on innovative start-ups, the entrepreneurial behaviour of individuals and organisations as well as the phenomenon of rapid-growth companies. He has published several books and articles and has been the manager of a business for company development.