Berners | The Practical Guide to Organising Events | Buch | 978-1-032-97024-0 | sack.de

Buch, Englisch, 200 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 453 g

Reihe: The Practical Guide to Events and Hotel Management Series

Berners

The Practical Guide to Organising Events


2. Auflage 2025
ISBN: 978-1-032-97024-0
Verlag: Taylor & Francis Ltd

Buch, Englisch, 200 Seiten, Format (B × H): 156 mm x 234 mm, Gewicht: 453 g

Reihe: The Practical Guide to Events and Hotel Management Series

ISBN: 978-1-032-97024-0
Verlag: Taylor & Francis Ltd


Fully updated in its second edition, The Practical Guide to Organising Events is a short, accessible and practical guide on how to successfully plan and organise a variety of event types in a wide range of contexts. International in scope and appeal, the core sections of the text are logically structured around the key stages of event management – pre-event, onsite and post-event – offering essential practical insight and guidance throughout the whole process. This new edition includes content on hybrid/live events, the MICE sector, event culture, sociology of professions, event tourism, experiential events, the experience economy, attitude to risk, emerging event locations, and qualifications versus experience, amongst other relevant topics. Based on experience, using real-life case studies and anecdotal examples, this guidebook is essential reading for students, scholars and academics with an interest in events, tourism and hospitality management, as well as practitioners working within the field.

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Zielgruppe


Postgraduate, Professional Reference, Undergraduate Advanced, and Undergraduate Core


Autoren/Hrsg.


Weitere Infos & Material


Part 1:Introduction.

1.The Culture of Events.

2.The Structure of Events.

3.The Role of the Event Organiser.

Part 2:Management Pre-event.

4.The Enquiry to Confirmation Stage.

5.Management of the Lead-in.

6.Catering and Beverages.

7.Client Liaison and Communications.

Part 3:Management On-site: Operational Event Management.

8.Event Organiser Responsibilities.

9.Inside the Event.

Part 4:Management Post-event.

10.Debriefs and Reports.

11.Case Studies.

12.Event Management as a Career Choice.

13.The Author’s Career Path.

Appendices.


Philip Berners is a Doctor of Philosophy in sociology, specialising in international events. He is Associate Professor and Postgraduate Director at the Edge Hotel School, University of Essex, Colchester, UK. He is Fellow of the Higher Education Academy and a founding trustee of the Colchester Museums Development Foundation.



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