Asking Questions

The Definitive Guide to Questionnaire Design
3 ed
ISBN: 978-1-119-15099-2
Verlag: John Wiley & Sons Inc

Buch, Englisch, 350 Seiten, Gewicht: 666 g

Autoren/Hrsg.

Bradburn, Norman M.

Stern, Michael

Johnson, Timothy P.

Fachgebiete

• Mathematik | Informatik Mathematik Stochastik Mathematische Statistik
• Sozialwissenschaften Soziologie | Soziale Arbeit Soziologie Allgemein
• Interdisziplinäres Wissenschaften Wissenschaften: Forschung und Information Forschungsmethodik, Wissenschaftliche Ausstattung

Inhaltsverzeichnis

Chapter 1 The Social Context of Question Asking

Chapter 2 Asking Questions in Multimode World

Chapter 3 Asking Questions About Attitudes and Behavioral Intentions

Chapter 4 Asking Threating Questions—

Chapter 5 Asking Open-Ended, Closed-Ended, and Other Types of Formatted Questions

Chapter 6 Asking Standard Demographic Questions

Chapter 7 Asking Questions about Political Behaviors

Chapter 8 Asking Questions about Political Opinions

Chapter 9 Organizing and Designing Questionnaires from Start to Finish

Bibliography

Über Autor(innen)

Norman Bradburn is a Senior Fellow at NORC at the University of Chicago. He also serves as the Tiffany and Margaret Blake Distinguished Service Professor Emeritus at the University of Chicago.

Michael J. Stern is a Methodology Fellow for NORC at the University of Chicago's Center for Excellence in Survey Research.

Brian Wansink is the John Dyson Professor of Marketing and the Director of the Cornell Food and Brand Lab in the Department of Applied Economics and Management at Cornell University.

Timothy P. Johnson is professor of public administration and director of the Survey Research Laboratory at University of Illinois, Chicago.