Sustainability as a Success Factor for Service Companies

Concepts, Tools, Implementation
Erscheinungsjahr 2026
ISBN: 978-3-658-52523-1
Verlag: Springer

Buch, Englisch, 346 Seiten, Format (B × H): 155 mm x 235 mm

Reihe: Management for Professionals

Developed explicitly for professionals in service sectors, the book provides targeted guidance, real-world applications, and industry-specific strategies to successfully integrate sustainability into day-to-day management, operations, and customer relationships – turning theory into measurable business impact.

Sustainability offers numerous opportunities for all service companies seeking to position themselves for the future. This book presents a systematic and practical approach to sustainable corporate management and demonstrates how environmental, social, and economic goals can be strategically integrated and operationally implemented. Particular attention is paid to industry-specific characteristics in service markets, the development of innovative business models, and the role of ESG criteria, SDG goals, and the circular economy. Including numerous practical examples, tools, and checklists for specialists and managers.

Zielgruppe

Professional/practitioner

Autoren/Hrsg.

Bruhn, Manfred

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Betriebliches Energie- und Umweltmanagement
• Geowissenschaften Umweltwissenschaften Nachhaltigkeit
• Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Dienstleistungssektor & Branchen

Inhaltsverzeichnis

Sustainability as a Challenge for Markets.- Sustainability as a Management Process.- Concepts and Principles of Sustainability for Service Companies.- Explanatory Approaches to the Sustainability Behavior of Providers and Consumers.- Specific Features of the Sustainability of Service Offerings.- Impact of Service Companies on Sustainability.- Sustainability Awareness from the Perspective of Customers and Employees.- Sustainability as a Strategic Competitive Advantage for Service Companies.- Sustainability as a Business Model Advantage for Service Companies.-  Sustainability through Business Model Innovations for Service Companies.- Sustainability in Service Transformation Processes.- Holistic Management Approaches for the Sustainability of Service Companies.- Organizing Sustainability in Service Companies.- Development Trends and Future Perspectives.- Glossary of Sustainability.

Über Autor(innen)

Prof. Dr. Dr. h.c. mult. Manfred Bruhn is a professor of business administration, specializing in marketing and corporate management, at the Faculty of Economics at the University of Basel and an honorary professor at the Technical University of Munich. He is also the founder and chairman of the board of directors of Prof. Bruhn & Partner AG (Basel).