Brunner / Meier | The #1 You’ve Never Heard of | Buch | 978-3-03980-097-1 | www.sack.de

Buch, Englisch, 232 Seiten, Broschur mit Klappen, Format (B × H): 167 mm x 230 mm, Gewicht: 620 g

Brunner / Meier

The #1 You’ve Never Heard of

The Unlikely Story of SoftwareOne. Built in Switzerland. Serving the World.
1. Auflage 2026
ISBN: 978-3-03980-097-1
Verlag: Schwabe Verlag

The Unlikely Story of SoftwareOne. Built in Switzerland. Serving the World.

Buch, Englisch, 232 Seiten, Broschur mit Klappen, Format (B × H): 167 mm x 230 mm, Gewicht: 620 g

ISBN: 978-3-03980-097-1
Verlag: Schwabe Verlag


SoftwareOne is one of Switzerland’s most successful companies—and one that hardly anyone has ever heard of. From the seemingly mundane business of software licensing, it grew within just a few years into a global corporation with more than 10,000 employees and customers around the world. Four founders, each with a completely different personality, shared one bold vision: to conquer the world of software from the small Swiss town of Stans.
But SoftwareOne’s story is about far more than business success. It is a story of entrepreneurship and friendship, speed and hubris, spectacular triumphs and painful mistakes. The sudden death of co-founder Patrick Winter shakes the company to its core. The founders lose control of the business they built, become entangled in power struggles and crises, and ultimately fight to reclaim what was once theirs.
An extraordinary entrepreneurial story—and a remarkable chapter in Swiss business history.

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Weitere Infos & Material


Simon Brunner is co-founder and partner of a communications consultancy based in Zurich. He is the co-author of several business books and previously worked as a journalist for leading Swiss newspapers and magazines, as well as a consultant at McKinsey & Company. He holds a degree in Political Science from the University of Zurich and an MBA from IMD.
Medard Meier was Editor-in-Chief of Bilanz, Switzerland’s leading business magazine, for ten years. As a journalist, author and communications advisor, he has spent decades covering companies, leadership and economic policy. He studied Economics at the University of Basel and completed the Executive Program at Harvard Business School.



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