Liebe Besucherinnen und Besucher,
aufgrund unseres Sommerfestes sind wir am 03. September 2026 bis 14 Uhr erreichbar. Am 04. September 2026 sind wir wieder wie gewohnt für Sie da. Vielen Dank für Ihr Verständnis.
Ihr Team von Sack Fachmedien
Buch, Englisch, 184 Seiten, Format (B × H): 156 mm x 234 mm
Microanalysis of Verbal and Non-Verbal Behavior
Buch, Englisch, 184 Seiten, Format (B × H): 156 mm x 234 mm
ISBN: 978-1-138-91643-2
Verlag: CRC Press
Contemporary politics is mediated politics, and politicians must be constantly communicating. What matters is not just what is said but how it is said: demeanour, tone of voice, facial expression and body movement may all affect voters’ perceptions of their political representatives.
This book introduces the concepts and methods of microanalysis, and applies these techniques to the behaviour of politicians, presenting the latest psychological research on how politicians communicate, and the implications of these findings for the democratic process and our society as a whole. The book will be of interest to advanced undergraduate students of social psychology, political psychology, communication studies, politics, media and sociology.
Autoren/Hrsg.
Weitere Infos & Material
Part 1: Concepts and Methods 1. The microanalysis of political communication 2. Politics as social skill 3. Face and face management 4. Methodology Part 2: Political Communication in Context 5. Political speeches 6. Broadcast interviews 7. Prime Minister’s Question Time Part 3: Wider Issues 8. Politics and the media 9. Conclusions: implications for democracy
