Buch, Englisch, 242 Seiten, Format (B × H): 155 mm x 235 mm, Gewicht: 525 g
Reihe: IESE Business Collection
Redefining Purpose and Strategy in the Fourth Industrial Revolution
Buch, Englisch, 242 Seiten, Format (B × H): 155 mm x 235 mm, Gewicht: 525 g
Reihe: IESE Business Collection
ISBN: 978-3-030-20679-6
Verlag: Palgrave Macmillan
Containing international insights from leading figures from the world of management and technology, this book addresses the big challenges facing organisations, including:
· Decision-making
· Corporate strategy
· People management and leadership
· Organisational design
Taking a holistic approach, this collection of expert voices provides valuable insight into how firms will discover and commit to what makes them unique in this new big data world, empowering them to create and sustain competitive advantage.
Zielgruppe
Popular/general
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Part I. An introduction to AI and Management.- 1. AI for Management: An Overview; Dario Gil, Stacy Hobson, Aleksandra Mojsilovic, Ruchir Puri, and John R. Smith.- Part II. The Changing Nature of Companies and General Management.- 2. What is the Value of Firms in an AI World?; Julian Birkinshaw.- 3. The Evolving Role of General Managers in the age of AI; Jordi Canals.- Part III. Leadership Development and Talent Management in an AI Age.- 4. The Role of the General Manager in the New Economy: Can We Save People from Technology Dysfunctions?; Jeffrey Pfeffer.- 5. Can Data Science Change Human Resources?; Peter Cappelli, Prasanna Tambe and Valery Yakubovich.- 6. University, Education, Technology and the Future of Work; Bernard Yeung.- 7. AI and the Leadership Development of the Future; Franz Heukamp.- Part IV. Some Key Managerial, Interdisciplinary Challenges.- 8. AI, Marketing Science and Sustainable Profit Growth; Dominique M. Hanssens.- 9. How Can Human-computer 'Superminds' Develop Business Strategies?; Thomas W. Malone.- 10. The CEO as a Business Model Innovator in an AI World; Joan E. Ricart.- 11. Managing AI within a Digital Density Framework; Javier Zamora.