Buch, Englisch, 240 Seiten, Format (B × H): 159 mm x 234 mm
Reihe: Mastering Management in the Creative and Cultural Industries
A practical guide for sustainable growth
Buch, Englisch, 240 Seiten, Format (B × H): 159 mm x 234 mm
Reihe: Mastering Management in the Creative and Cultural Industries
ISBN: 978-1-138-28642-9
Verlag: CRC Press
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
1. Art and business, creativity and management
2. From old to new media
3. Staring at a blank page
4. Managing creative people and processes
5. Creative business structures
6. The project as enterprise
7. Financing strategies
8. The asset class: intellectual property
9. The creative value chain
10. Audiences who talk back




