Buch, Englisch, 246 Seiten, Paperback, Format (B × H): 140 mm x 216 mm, Gewicht: 332 g
Managing Alignment and Misalignment in Buyer and Supplier Transactions
Buch, Englisch, 246 Seiten, Paperback, Format (B × H): 140 mm x 216 mm, Gewicht: 332 g
ISBN: 978-1-349-51441-0
Verlag: Palgrave Macmillan UK
Zielgruppe
Research
Autoren/Hrsg.
Weitere Infos & Material
PART 1: AN INTRODUCTION TO BUSINESS RELATIONSHIP MANAGEMENT What Are Business Relationships in Theory and Practice? The Five Conditions of Successful Business Relationship Alignment PART 2: SUCCESS AND FAILURE IN BUSINESS RELATIONSHIP MANAGEMENT Aligning Buyer-Dominated Business Relationships Successfully Aligning Supplier-Dominated Business Relationships Misaligning Buyer-Dominated Business Relationships Misaligning Supplier-Dominated Business Relationships Aligning Interdependence Business Relationships Misaligning Interdependence Business Relationships PART 3: DECISION SUPPORT TOOLS FOR IMPROVING BUSINESS RELATIONSHIPS A Framework and Guide for Aligning Business Relationship Management