Buch, Englisch, 696 Seiten, Format (B × H): 216 mm x 276 mm, Gewicht: 1461 g
Buch, Englisch, 696 Seiten, Format (B × H): 216 mm x 276 mm, Gewicht: 1461 g
ISBN: 978-1-292-40327-4
Verlag: Pearson
International Business: Environments and Operations, 17 Edition, Global Edition, by John D. Daniels, Daniel Sullivan, and Lee H. Radebaugh remains one of the most authoritative texts available on the subject. Striking a balance between integrated theory and meaningful practice, the authors help deepen your understanding using modern scenarios, examples and cases. Chapters develop your critical thinking skills by encouraging you to apply what you have learned. Ideal for courses in international business, this edition includes the latest information on relevant political, economic, social, and institutional changes.
With a range of features to benefit your learning, this practical text will enhance your understanding of international business and help you succeed in your course.
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Autoren/Hrsg.
Weitere Infos & Material
PART I: BACKGROUND FOR INTERNATIONAL BUSINESS1. Globalization andInternational Business PART II: COMPARATIVE ENVIRONMENTAL FRAMEWORKS2. The Cultural EnvironmentsFacing Business3. The Political and Legal Environments Facing Business4. The Economic Environments Facing Businesses5. Globalization and Society PART III: THEORIES AND INSTITUTIONS: TRADE ANDINVESTMENT6. International Trade andFactor Mobility Theory7. Governmental Influence on Trade8. Cross-National Cooperation and Agreements PART IV: WORLD FINANCIAL ENVIRONMENT9. Global Foreign-ExchangeMarkets10. The Determination of Exchange Rates11. Global Capital Markets PART V: GLOBAL STRATEGY, STRUCTURE, ANDIMPLEMENTATION12. The Strategy ofInternational Business13. Country Evaluation and Selection14. Export and Import15. Direct Investment and Collaborative Strategies16. The Organization of International Business PART VI: MANAGING INTERNATIONAL OPERATIONS17. Marketing Globally18. Global Operations and Supply-Chain Management19. International Accounting and Finance Issues20. International Human Resource Management