The Annual Campaign

1. Auflage 2009
ISBN: 978-0-470-43863-3
Verlag: Wiley

Buch, Englisch, 320 Seiten, Format (B × H): 178 mm x 254 mm, Gewicht: 583 g

Autoren/Hrsg.

Daubert, Erik J

Inhaltsverzeichnis

Preface xiii

Acknowledgments xvii

About the Author xix

1 What Is the Annual Fund? 1

2 Benefits of the Annual Campaign 19

3 Assessing Campaign Readiness 57

4 Developing the Case for Support 93

5 Recruiting Volunteers 121

6 Building Your Campaign Teams 165

7 Building Relationships and Asking for the Gift 193

8 Planning and Evaluating Your Campaign 227

Index 271

Über Autor(innen)

ERIK J. DAUBERT speaks, teaches, and consults on countless financial development topics. With decades of nonprofit experience, Erik is regarded as a leader in the areas of financial development and nonprofit management. He holds the title of Advanced Certified Fund Raising Executive (ACFRE), has advised hundreds of diverse nonprofits on their annual support campaigns, and has taught and inspired thousands of volunteers over the years. He resides in Durham, North Carolina.