Book Commissioning and Acquisition

2. Auflage 2004
ISBN: 978-0-415-31788-7
Verlag: Taylor & Francis

Buch, Englisch, 192 Seiten, Format (B × H): 160 mm x 237 mm, Gewicht: 376 g

Since its first publication, this essential guide to book commissioning has established itself as the one and only 'must-read' for any successful editor, and the core training text used both within publishing houses and on publishing courses worldwide.
In this new edition, Davies concentrates on the essential skills of commissioning, as well as other editorial challenges such as handling new lists following mergers and takeovers, and the demands of digital technology. New case-studies have been added which illustrate the commercial and practical problems that editors must address in today's complex and demanding marketplace.
This book remains the one text that editors must have by their side throughout their careers.

Zielgruppe

Postgraduate, Professional, Professional Practice & Development, and Undergraduate

Autoren/Hrsg.

Davies, Gill

Fachgebiete

• Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Medien-, Informations und Kommunikationswirtschaft Verlagswesen

Inhaltsverzeichnis

Acknowledgements, 1 Introduction, 2 How to choose what to publish, 3 Committing projects for publication, 4 From contract to delivery, 5 Managing the publication process, 6 Strategic and financial aspects of list building, 7 Developing and maintaining a list, 8 Teamwork and professional ethics, 9 An impossible job?, 10 A future for the book?, 11 Recommended reading and other resources, Index

Über Autor(innen)

Gill Davies worked in publishing for 26 years and became one of the leading academic publishers in her field. She held three managing directorships in that time since beginning work in publishing as an editorial secretary, and worked in New York for two years. She was the first woman to be elected Chair of the Council of Academic Publishing at the Publishers' Association of Great Britain. Professor Gill Davies is now Director of the MA in Book Publishing at the London College of Communication. She also provides training on courses for young editors run by the Publishing Training Centre and other organisations.