The Entrepreneurial Arch

Erscheinungsjahr 2015
ISBN: 978-1-107-07427-9
Verlag: Cambridge University Press

Buch, Englisch, 352 Seiten, Format (B × H): 157 mm x 235 mm, Gewicht: 605 g

As the number of universities offering entrepreneurial programs continues to increase, there is a growing need for a suitable framework for the teaching of entrepreneurship beyond the operational side of the business and the preparation of a business plan. This book offers a fresh approach to entrepreneurship by teaching readers how to discover and create a new firm, or grow an existing one, starting from a firm's or team's capabilities. The core methodology is based on the 'entrepreneurial arch' which provides a more holistic view of entrepreneurship by dividing the business development process into six distinct segments. An important feature of this model is the inclusion of learning units focusing on opportunity identification, business design and risk reduction before the business planning stage is attempted. Illustrated with various real-world examples, this structured and concise book will appeal to students, as well as to practitioners looking to develop their entrepreneurial skills.

Autoren/Hrsg.

Faley, Timothy L.

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung

Inhaltsverzeichnis

Preface; Acknowledgments; 1. Introduction to the entrepreneurial arch; 2. Opportunity identification; 3. Business design; 4. Business assessment; 5. Operationalize the business; 6. Resourcing the business; 7. Strategies for managing growth; 8. Summary; Appendices; References; Index.

Über Autor(innen)

Faley, Timothy L.
Timothy L. Faley is Kiril Sokoloff Distinguished Professor of Entrepreneurship and Special Assistant to the President for Entrepreneurial Initiatives at the University of the Virgin Islands. Dr Faley was an architect and builder of the entrepreneurship program at the University of Michigan, which he helped transform from an unranked program to the number one graduate entrepreneurship program in the nation (Princeton Review/Entrepreneur Magazine, 2013).