Buch, Englisch, 287 Seiten, Paperback, Format (B × H): 148 mm x 210 mm, Gewicht: 401 g
Organizational Change and Emerging Markets since the 1970s
Buch, Englisch, 287 Seiten, Paperback, Format (B × H): 148 mm x 210 mm, Gewicht: 401 g
ISBN: 978-981-1353-48-2
Verlag: Springer Nature Singapore
Zielgruppe
Research
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
1. Introduction.- 2. The birth of luxury big business: LVMH, Richemont and Kering.- 3. Italian luxury goods industry on the move: SMEs and global value chains.- 4. Luxury brand outsiders: understanding the success of British and American Luxury Brands.- 5. Champagne, between Terroir and Luxury(1945–2014).- 6. Christian Dior-New York: French Fashion in the Luxury US Market.- 7. The democratisation of luxury and the expansion of the Japanese market, 1960–2010.- 8. How Duty-Free Shops and Department Stores Expanded the Luxury Market in South Korea, 1980–2010.- 9. How to enter the Chinese luxury market? The example of Swatch Group.- 10. Crafting Time, Making Luxury: The Heritage System and Artisan Revival in the Swiss Watch Industry (1975–2015).- 11. Luxury brands and public museums: from anniversary exhibitions to co-branding.- 12. “Exclusively for the happy few”: Luxury hotels and globalisation: the emergence of a new sector(1980-2010)?.- 13. The Survival Strategy of Japanese Kimono Industry.- 14. Conclusions.