The Power of the Spoken Word
Buch, Englisch, 188 Seiten, Format (B × H): 140 mm x 216 mm, Gewicht: 264 g
ISBN: 978-1-349-51706-0
Verlag: Palgrave Macmillan UK
Oral communication is quite different in its spontaneity and communicative power from textual and visual communication. Culturally-bounded expectations of ways of speaking and individual creativity provide the spark that can ignite revolution or calm the soul. This book explores, from a cross-cultural perspective, the centrality of orality in the ideological processes that dominate public discourse, providing a counterbalance to the debates that foreground literacy and the power of written communication.
Zielgruppe
Research
Autoren/Hrsg.
Weitere Infos & Material
Introduction The Oral Communicative Moment Cultural Parameters of Speech: Genre, Form, Aesthetics Insertion into the Social: Constituting Audiences, Audience Cultures and Moving from the Private to the Public Ideology and Orality Academic Approaches to Orality Concluding: On the Centrality of the Evanescent Appendix A: Sir Geoffrey Howe's Resignation Speech, 1990 Appendix B: Hubert Humphrey's Speech to the 1948 Democratic National Convention References Index




