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Goodman / Kuniavsky | Observing the User Experience | Buch | 978-0-12-815569-1 | www.sack.de

Buch, Englisch, 640 Seiten, Format (B × H): 191 mm x 235 mm

Goodman / Kuniavsky

Observing the User Experience

A Practitioner's Guide to User Research
3. Auflage 2027
ISBN: 978-0-12-815569-1
Verlag: Elsevier LTD

A Practitioner's Guide to User Research

Buch, Englisch, 640 Seiten, Format (B × H): 191 mm x 235 mm

ISBN: 978-0-12-815569-1
Verlag: Elsevier LTD


Observing the User Experience: A Practitioner's Guide to User Research, Third Edition helps readers bridge the gap to understand what users want and need from their product. Filled with real-world experience and a wealth of practical information, the book presents a complete toolbox of techniques to help designers, developers, and other stakeholders see through the eyes of their users. Sections discuss the benefits of end-user research and the ways it fits into the development of useful, desirable, and successful products and present techniques for understanding people’s needs, desires, and abilities, providing a basis for developing better products, whether Web, software, or mobile-based.

Final chapters explain the communication and application of research results.

Goodman / Kuniavsky Observing the User Experience jetzt bestellen!

Weitere Infos & Material


PART I: Fundamentals
1. Introduction: The Uses of Research
2. Program Roadmapping
3. Project Planning
4. Recruiting

PART II: Basic Methods
5. Desk Research
6. Interviewing
7. Learning from Observation
8. Usability Testing
9. Analyzing Qualitative Data
10. Surveys

PART III: Building on the Basics
11. Learning Over Time
12. Working with Groups
13. Findability and Navigation
14. Representing Insights: People
15. Representing Insights: Processes
16. Representing Insights: Systems

PART IV: Making Change
17. Reports, Presentations, and Workshops
18. Research Ops
19. Conclusion: “So what?” UXR and Organizational Power


Goodman, Elizabeth
Elizabeth Goodman has taught user experience research and tangible interaction design at the University of California, Berkeley and site-specific art practice at the San Francisco Art Institute. She has also worked with exploratory research and design teams at Intel, Fuji-Xerox, and Yahoo and speaks widely on the design of mobile and pervasive computing systems at conferences, schools, and businesses. She received her PhD from the School of Information at the University of California, Berkeley in fall 2013. During graduate school, her scholarly research on interaction design practice was supported by a National Science Foundation Graduate Fellowship and an Intel PhD Fellowship

Kuniavsky, Mike
Mike Kuniavsky is a user experience designer, researcher and author. A twenty-year veteran of digital product development, Mike is a consultant and the co-founder of several user experience centered companies: ThingM manufactures products for ubiquitous computing and the Internet of Things; Adaptive Path is a well-known design consultancy. He is also the founder and organizer of Sketching in Hardware, an annual summit on the future of tools for digital product user experience design for leading technology developers, designers and educators. Mike frequently writes and speaks on digital product and service design, and works with product development groups in both large companies and startups. His most recent book is Smart Things: Ubiquitous Computing User Experience Design.



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