International Business: A Managerial Perspective, Global Edition

9. Auflage 2019
ISBN: 978-1-292-31373-3
Verlag: Pearson

Buch, Englisch, 620 Seiten, Format (B × H): 217 mm x 277 mm, Gewicht: 1210 g

For courses in international business.
Successfully prepare students for the international marketplace
illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasises cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organisations worldwide.

Autoren/Hrsg.

Griffin, Ricky

Pustay, Michael

Inhaltsverzeichnis

1. 1. An Overview of International Business
2. 2. Global Marketplaces and Business Centers
3. 3. Legal, Technological, Accounting, and Political Environments
4. 4. The Role of Culture
5. 5. Ethics and Social Responsibility in International Business
6. 6. International Trade and Investment
7. 7. The International Monetary System and the Balance of Payments
8. 8. Foreign Exchange and International Financial Markets
9. 9. Formulation of National Trade Policies
10. 10. International Cooperation Among Nations
11. 11. International Strategic Management
12. 12. Strategies for Analyzing and Entering Foreign Markets
13. 13. International Strategic Alliances
14. 14. International Organization Design and Control
15. 15. Leadership and Employee Behavior in International Business
16. 16. International Marketing
17. 17. International Operations Management
18. 18. International Financial Management
19. 19. International Human Resource Management and Labor Relations

Über Autor(innen)

About our authors

Ricky W. Griffin holds the Blocker Chair in Business and is Distinguished Professor of Management in Mays Business School at Texas A&M University. He has previously served as head of the Department of Management, Executive Associate Dean, and Interim Dean of Mays Business School. After receiving his PhD from the University of Houston in 1978, he joined the faculty at the University of Missouri, Columbia before moving to Texas A&M University in 1981.

Professor Griffin teaches international management, organizational behavior, human resource management, and general management. He has taught both undergraduate and graduate students, participated in numerous executive training programs, and has lectured in London, Paris, Warsaw, Geneva, Berlin, Johannesburg, Tokyo, Hong Kong and Sydney. A member of the Academy of Management, he has served as division chair of that organization's Organizational Behavior division. He is also a Fellow of the Academy of Management.

Professor Griffin has written several successful textbooks, including , (with Jean Phillips) and . He is currently conducting research on talent management and how it is practiced in Canada, Japan, Europe and the United States, and emergent leadership practices in South Africa.

Michael W. Pustay holds the Anderson Clayton Professorship in Business Administration and is Professor of Management at Texas A&M University. He currently serves as associate director of the Center for International Business Studies and as associate director of the Center for International Business Education and Research at Texas A&M. Professor Pustay, who has taught international business for more than 3 decades, focuses his teaching and research efforts on international business and businessgovernment relations. His work has appeared in professional journals such as the , , , and . He is currently researching the role of regional trading blocs on the world economy and the impact of domestic economic policies on international competition.

Professor Pustay is a member of numerous professional organizations, including the Academy of International Business, the American Economic Association, the Association for Canadian Studies in the US, and the Transportation Research Forum. He has served as a consultant for a variety of public and private organizations, including the US Department of Transportation, the Small Business Administration, the Civil Aeronautics Board, and Reliant Energy.