Business Environment in a Global Context

2. Revised Auflage 2014
ISBN: 978-0-19-967258-5
Verlag: Oxford University Press

Buch, Englisch, 432 Seiten, Format (B × H): 189 mm x 246 mm, Gewicht: 832 g

Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in different dimensions (culture, ethics, internationalization, markets, technology, and risk) and in the main geopolitical regions (Europe, the Americas, Asia, and Africa).

The text is packed with up-to-date case studies that demonstrate how international companies are affected by, and deal with, serious global issues ranging from the Arab uprising to the growing influence of the BRIC countries. Practical insights interspersed in each chapter provide balanced commentary on the key issues and topics discussed, with further research being prompted by related questions.

The text is accompanied by an Online Resource Centre, which includes:

For Students:

Chapter and case study updates
Emerging issues
Annotated web links
Ideas for research topics

For Lecturers:

Lecture notes
PowerPoint slides

Assignment scenarios and questions

Guidance on discussion questions and cases

Figures and tables from the text

Autoren/Hrsg.

Harrison, Andrew

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Internationales Management
• Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines
• Wirtschaftswissenschaften Betriebswirtschaft Unternehmensorganisation, Corporate Responsibility Multinationale Unternehmen
• Wirtschaftswissenschaften Volkswirtschaftslehre Internationale Wirtschaft

Inhaltsverzeichnis

- PART ONE The Business Environment in a Changing World

- 1: The Business Environment: An Overview

- 2: The Globalization of the Business Environment

- 3: The International Business Environment

- 4: The National Business Environment

- 5: The Regional Business Environment

- PART TWO Key Dimensions of the Business Environment

- 6: Contrasting Cultures and Business Models

- 7: Business Ethics and Corporate Responsibility

- 8: Internationalization of Business in a Changing Environment

- 9: Markets and Competition

- 10: Technological Change

- 11: Risk in the International Environment

- PART THREE The Geopolitical Context

- 12: Europe: Unification, Crisis and Beyond

- 13: Contrasting Developments in the Americas

- 14: Asia's Economic Potential

- 15: Africa's Struggle for Reform

Über Autor(innen)

Andrew Harrison holds qualifications from London, Salford, and Leeds Universities and the Trinity College of Music, London. He began his career in accountancy and held teaching appointments in further education before moving to Teesside University as a Principal Lecturer in Economics. He is a Visiting Lecturer at the Technical University of Kosice, Slovakia and in 2008 he was awarded an honorary doctorate by the University.