Kesselman | The Power of Play | Buch | 978-1-394-22801-0 | www.sack.de

Buch, Englisch, 256 Seiten, Format (B × H): 155 mm x 231 mm, Gewicht: 490 g

Kesselman

The Power of Play

The Game Design Approach to Transforming Employee Engagement
1. Auflage 2023
ISBN: 978-1-394-22801-0
Verlag: Wiley

The Game Design Approach to Transforming Employee Engagement

Buch, Englisch, 256 Seiten, Format (B × H): 155 mm x 231 mm, Gewicht: 490 g

ISBN: 978-1-394-22801-0
Verlag: Wiley


Level-up employee productivity, creativity, and inspiration at your workplace

In The Power of Play: The Game Design Approach to Transforming Employee Engagement, the Managing Director for Willow Ventures —a global insurance innovation leader—George Kesselman, delivers a one-of-a-kind and exciting take on employee productivity and engagement. He dives deep into increasing divergence between work and how we approach motivation, and moving beyond the gamification of work, exploring the motivational and behavioural elements behind the “fun” kind of problem solving we find in games and showing you how to apply them to your workplace.

In the book, you’ll discover how to apply the principles of game design to the professional environment so you can realize higher levels of motivation, productivity, and creativity from your teams. You’ll also find: - Strategies to make your workplace more enjoyable and improve talent recruitment and retention
- Practical insights into tapping into your employees’ intrinsic motivations to create a more satisfying work experience
- Discussions of how to identify core motivations, combine them with clever design, and help your employees achieve “flow states” of extraordinary productivity

Perfect for managers, executives, directors, entrepreneurs, founders, and other business leaders, The Power of Play is also a can’t-miss resource for human resources and other people professionals seeking effective strategies to retain, motivate, and inspire their team members.

Kesselman The Power of Play jetzt bestellen!

Autoren/Hrsg.


Weitere Infos & Material


Preface vii

Introduction: Let’s Press Start ix

Part I Work- Off: the Brief History of Work and a Sneak Peek Inside Our Heads 1

1 Trapped in the Cycle: The Woes of Enforced Gamification 3

2 The Journey to Work 1.0 19

3 The Industrial Revolution: Hello, Work 2.0 29

4 Work 2.5 and Getting Stuck 41

5 Work 3.0: The Internet Work Revolution 51

Part II Who Said It Can’t Be All Fun and Games? 63

6 Designing Fun: The Magic of Games 65

7 Games Give Us a Ray of Hope 73

8 Game Time, Game Type 87

Part III the Science of Motivation 117

9 Motivations 119

10 Forced Mindfulness: Why It Removes the Power of Freedom and Choice in Enjoyment 141

Part IV the Intersection Between Games And Work 153

11 How We Learn 155

12 Embracing Open Source: Unleashing the Power of Collaboration 169

13 Esports Work: Blurring the Lines between Play and Profession 177

Part V Level- Up Work 185

14 Level 1 Skills: Breaking Free from the Skills Trap 187

15 Level 2 Skills: Testing 201

16 Level 3 Skills: And the Future of Work Is. 213

About the Author 223

About the Book 225

Acknowledgments 227

Index 229


GEORGE KESSELMAN, MBA, is the Managing Director for Willow Ventures, a Singapore-based venture builder and a global insurance innovation leader. He is a recognised thought leader in the areas of futurism, insurtech, innovation, entrepreneurship, and growth. He is a former COO at AIG and his views are regularly featured in well-known, global publications.



Ihre Fragen, Wünsche oder Anmerkungen
Vorname*
Nachname*
Ihre E-Mail-Adresse*
Kundennr.
Ihre Nachricht*
Lediglich mit * gekennzeichnete Felder sind Pflichtfelder.
Wenn Sie die im Kontaktformular eingegebenen Daten durch Klick auf den nachfolgenden Button übersenden, erklären Sie sich damit einverstanden, dass wir Ihr Angaben für die Beantwortung Ihrer Anfrage verwenden. Selbstverständlich werden Ihre Daten vertraulich behandelt und nicht an Dritte weitergegeben. Sie können der Verwendung Ihrer Daten jederzeit widersprechen. Das Datenhandling bei Sack Fachmedien erklären wir Ihnen in unserer Datenschutzerklärung.