The Art of Type and Typography

Explorations in Use and Practice
1. Auflage 2017
ISBN: 978-1-138-23685-1
Verlag: Taylor & Francis

Buch, Englisch, 240 Seiten, Format (B × H): 178 mm x 254 mm, Gewicht: 600 g

The Art of Type and Typography is an introduction to the art and rules of typography. Incorporating the industry standard—InDesign—for typesetting from the outset, this book serves as a guide for beginning students to learn to set type properly through tutorials, activities, and examples of student work. Encompassing the history of typography from ancient times to widespread modern use, The Art of Type and Typography provides context and fosters creativity while developing key concepts, including:

- The history of type;

- Terminology;

- Classification;

- Measurement;

- Spacing;

- Alignment;

- Legibility;

- Hierarchy;

- Layout and Grids;

- Page Elements;

- InDesign tools and style sheets.

Writing clearly and to the point, Mary Jo Krysinski brings over 30 years of design experience to this essential guide. With a glossary, sample class activities, additional online resources and a beautiful clean design, this book is the perfect introduction for a beginning typography student, and a handy reference for those needing a refresher.

Autoren/Hrsg.

Krysinski, Mary Jo

Fachgebiete

• Geisteswissenschaften Kunst Fotografie

Inhaltsverzeichnis

1. Introduction

2. History of Type and Lettering

3. Using InDesign

4. Letter Anatomy

5. Type Measurement

6. Spacing

7. Display Type

8. Text Alignment

9. Text Separators

10. Legibility and Readability

11. Other Typographic Characters

12. Typographic Hierarchy

13. Layout and Structure

14. Page Elements

15. Type Specifications

16. InDesign Style Sheets

17. Type for Web Use

18. Appendix - Glossary

Über Autor(innen)

Mary Jo Krysinski has taught typography and graphic design courses at the School of the Art Institute of Chicago and at St. Xavier University for over seventeen years, and has been a practicing graphic designer for over 30 years.