Buch, Englisch, 224 Seiten, Format (B × H): 161 mm x 244 mm, Gewicht: 535 g
Buch, Englisch, 224 Seiten, Format (B × H): 161 mm x 244 mm, Gewicht: 535 g
ISBN: 978-1-84334-774-3
Verlag: Elsevier Science & Technology
Autoren/Hrsg.
Weitere Infos & Material
- List of figures
- List of tables
- Preface
- About the author
- Endorsements
- 1: Why India? - Abstract
- Doing business in India: a strategic framework
- 2: The institutional context - Abstract
- Challenges provided by the institutional context: case example
- The role of government in institutions
- Implications for MNCs
- 3: The macroeconomic context - Abstract
- Path from mixed economy to liberalized capitalism
- Towards a free market economy
- Inflation
- Fiscal deficit in India
- Main sectors of the economy
- The informal economy
- 4: Political particularities in India - Abstract
- Parliamentary democracy in India
- Federalism in India
- Business implications of federalism
- 5: Profile of consumers and markets in India - Abstract
- Contrasting consumer values in India
- 6: Strategies adapted to Indian needs - Abstract
- Industry life cycle and stages
- Case example: Reliance Retail5
- Discussion questions
- Financial highlights
- 7: Rural India and bottom-of-the-pyramid markets - Abstract
- India's cultural roots
- BoP markets in rural India
- Special challenges in rural markets
- Case example: ITC and India's BoP markets
- Conclusion
- Appendix ITC's triple bottom line achievement
- 8: Competitive advantage of India - Abstract
- Opportunities for MNCs in this sector
- 9: Leadership of Indian intellectual capital - Abstract
- Leadership for technological progress in India
- Leadership for the rights of self-determination
- Leadership for total revolution
- Leadership for business and economic development
- Desirable leadership qualities in India
- Knowledge leadership for MNC managers in India
- 10: Organization and control systems for India - Abstract
- Organizational structure to match India strategy
- Control systems
- 11: Successful HRM for India - Abstract
- Flexibility for businesses v. problems of contract labor
- Wages, workers' rights, and union recognition
- Key HRM challenges in India
- Best HRM practices in India
- Compensation and reward systems
- Integrating an Indian JV partner post acquisition
- Cultural knowledge-sharing mechanisms
- References
- Further reading
- Index