Buch, Englisch, 288 Seiten, Format (B × H): 140 mm x 216 mm, Gewicht: 359 g
Reihe: Key Terms
Buch, Englisch, 288 Seiten, Format (B × H): 140 mm x 216 mm, Gewicht: 359 g
Reihe: Key Terms
ISBN: 978-0-8264-8456-7
Verlag: Bloomsbury 3PL
'Key Terms in Semiotics communicates with an enthusiasm that is infectious the continued dynamism and importance of semiotics in our changing socio-political and cultural environment. Much more than a manual, this is a text that invites us to share in the adventure of the acquisition of the types of knowledge that semiotic practice reveals.' Professor Debra Kelly, University of Westminster, UK
'The clear language of Key Terms in Semiotics and its many specific examples make this succint survey of semiotics, theory and rhetoric an invaluable tool for scholars and students.' Thomas F. Broden, Purdue University, USA.
What is semiotics? This term is applied in a wide range of disciplines from literary theory and film to law, architecture and communication studies. But what does it actually mean and how can we use it? Key Terms in Semiotics provides exactly the information that a student needs when encountering semiotics for the first time, or as a more advanced reader wishing to do in-depth readings. The book includes a comprehensive introduction to semiotic theory, definitions of Key Terms, summaries of the work of Key Thinkers, lists of Key Texts, and a detailed example of a practical application of semiotics.




