AI-Powered Product Management

Transforming Product Strategy and Execution with Artificial Intelligence
1. Auflage 2026
ISBN: 979-8-8688-2936-9
Verlag: APRESS L.P.

Buch, Englisch, 747 Seiten, Format (B × H): 155 mm x 235 mm, Gewicht: 1147 g

Given the accelerated adoption of artificial intelligence across industries, there is a driving need to address the critical gap between traditional product management methodologies and contemporary, AI-enhanced practices. This structured, comprehensive guide is specifically designed for aspiring and early-career product managers who wish to leverage AI tools to master product management effectively.

Structured into four distinct parts, introduces foundational PM concepts before diving into practical applications of AI in market research, product strategy, road mapping, requirement gathering, and growth strategies. It uniquely incorporates illustrative case studies, such as the development and iteration of a fictional mobile app, and guides readers through real-world scenarios enhanced by AI-driven insights. The book concludes with focused sections on how readers can leverage AI to effectively prepare for and excel in PM interviews, providing them with a decisive advantage in competitive job markets.

What You Will Learn

• Seamlessly integrate AI into core product management tasks such as market research, strategy formulation, prioritization, and feature development.
• Techniques for utilizing AI-powered tools to significantly improve decision-making efficiency, product innovation, and user experience.
• Methods for crafting compelling product requirement documents (PRDs), roadmaps, and user stories with AI assistance. 

Who This Book Is For

Aspiring product managers, junior PMs, professionals transitioning from engineering, marketing or business roles into product management, MBA students, career changers exploring product management, and existing PMs seeking to integrate AI into their workflows for enhanced efficiency and strategic decision-making.

Zielgruppe

Professional/practitioner

Autoren/Hrsg.

Mathur, Akshay

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Projektmanagement
• Mathematik | Informatik EDV | Informatik Professionelle Anwendung
• Wirtschaftswissenschaften Betriebswirtschaft Wirtschaftsmathematik und -statistik
• Mathematik | Informatik EDV | Informatik Programmierung | Softwareentwicklung Software Engineering

Inhaltsverzeichnis

Part 1: Foundations of AI Powered Product Management.- Chapter 1: What is Product Management and How AI is Changing It.- Chapter 2: Key Responsibilities of a PM in an AI Driven World.- Chapter 3: The PM Mindset: Balancing Business, Tech, and UX.- Part 2: Building Your First AI Enhanced Product.- Chapter 4: Leveraging AI for Market Research & Understanding User Needs.- Chapter 5: Defining a Product Strategy and Vision with AI Assistance.- Chapter 6: Creating a Product Roadmap with AI Insights.- Chapter 7: Writing AI Powered PRDs and User Stories.- Chapter 8: Collaborating with Engineering, Design, and Business Teams.- Part 3: AI Driven Launch & Growth Strategies.- Chapter 9: Metrics & KPIs for AI Powered PMs.- Chapter 10: Product Launch Strategies Leveraging AI.- Chapter 11: AI Enhanced Growth Hacking and Product Led Growth.- Chapter 12: Using AI for Continuous Product Iteration and Scaling.- Part 4: Cracking the PM Interview with AI.- Chapter 13: Common PM Interview Questions & How AI Can Help Answer Them.- Chapter 14: Case Studies and Frameworks for AI Powered Product Thinking.- Chapter 15: AI Powered Prompt Engineering for PMs.- Chapter 16: AI Agents for Product Managers - From Prompting to Orchestrating.- Chapter 17: Landing Your First PM Role and Career Growth with AI.

Über Autor(innen)

Akshay Mathur is a product management leader with over 19 years of experience building and scaling enterprise digital products. He currently serves as Director of Product Management at SAP Labs India, where he leads the SuccessFactors mobile product used by millions of users worldwide. Under his leadership, mobile engagement has grown significantly over the years. He has built AI-powered tools that drive proactive, data-led product decision-making and leads agent development as part of the suite's broader agentic AI transformation, with a mandate spanning strategy, architecture, and adoption.

Akshay holds a PhD in Management Studies from IIT (ISM) Dhanbad, an MBA from IIM Lucknow, and a bachelor's from NIT Jalandhar, an academic combination spanning engineering, management, and doctoral research that gives him an unusually cross-disciplinary lens on product development and technology adoption. His doctoral research examined how B2B technology firms adopt and derive value from emerging technologies, producing peer-reviewed publications in leading international journals, including the International Journal of Information Technology & Decision Making.

A recognized thought leader, Akshay has delivered guest lectures and presentations at premier institutes including the IITs and IIMs on product management, digital transformation, and AI strategy and has presented at multiple SAP internal and customer-facing events. He has also mentored product managers across SAP through structured training programs on agile and AI product methodologies.He writes actively on LinkedIn, sharing perspectives on product leadership and AI integration with a growing community of practitioners worldwide.

With nearly two decades of product experience grounded in rigorous academic research, Akshay brings to this book what few authors can offer: the practitioner’s hard-won instincts alongside the researcher’s discipline for evidence and first-principles thinking. AI-Powered Product Management is the result: a guide designed to equip product managers at every stage of their career with the mindset, frameworks, and tools to lead with confidence in an AI-first world.