Effective Proposal Writing

Erscheinungsjahr 2006
ISBN: 978-0-7619-3526-1
Verlag: SAGE Publications

Buch, Englisch, 176 Seiten, Format (B × H): 127 mm x 203 mm

This useful book demystifies a very important part of formal business practice—writing a quality proposal. It will help the reader put together a comprehensive, convincing and professional document. Covering all elements that are crucial for writing an effective business proposal, the book also spells out when and under what conditions a proposal should be submitted, the information required, and the ethical business issues involved.

Vasudev Murthy provides useful tips for producing a professional document that will enable the writer to establish the credibility of his organization and persuade the reader to accept the proposal.

Written in an informal yet practical and engaging style, this book will be invaluable for a varied readership of professionals—whether an independent consultant or a decision-maker within a large organization; the head of an NGO applying for grants, or a manager looking for new business opportunities.

Autoren/Hrsg.

Murthy, Vasudev

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines
• Wirtschaftswissenschaften Wirtschaftswissenschaften Wirtschaftswissenschaften: Allgemeines
• Wirtschaftswissenschaften Betriebswirtschaft Unternehmenskommunikation
• Geisteswissenschaften Sprachwissenschaft Schreiben und Publizieren, Kreatives Schreiben

Inhaltsverzeichnis

Foreword Blake Ives
Preface
Introduction
Preparing the Ground
The Proposal Writing Process
Organization of a Proposal
Conclusion
Index