Prabhavpurna Prastaav Lekhan

1. Auflage 2017
ISBN: 978-93-5280-245-6
Verlag: SAGE Publications

Buch, Englisch, 164 Seiten, Format (B × H): 140 mm x 216 mm

This useful book demystifies a very important part of formal business practice—writing a quality proposal. It will help the reader put together a comprehensive, convincing and professional document. Covering all elements that are crucial for writing an effective business proposal, the book also spells out when and under what conditions a proposal should be submitted, the information required, and the ethical business issues involved.

Vasudev Murthy provides useful tips for producing a professional document that will enable the writer to establish the credibility of his organization and persuade the reader to accept the proposal.

Written in an informal yet practical and engaging style, this book will be invaluable for a varied readership of professionals—whether an independent consultant or a decision-maker within a large organization; the head of an NGO applying for grants, or a manager looking for new business opportunities.

Autoren/Hrsg.

Murthy, Vasudev

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines

Inhaltsverzeichnis

Foreword Blake Ives
Preface
Introduction
Preparing the Ground
The Proposal Writing Process
Organization of a Proposal
Conclusion
Index

Über Autor(innen)

Murthy, Vasudev
Vasudev Murthy has more than thirty years of experience across technology, management and training. As a Visiting Faculty at the Indian Institute of Management Bangalore since 1997, he taught an elective called Elements of Management Consulting. He has lately been lecturing at the Institute for Product Leadership, Bangalore where he speaks on career management, marketing and strategy consulting.

His career has spanned organizations such as NEC America, Deloitte and Touche, AT&T and Wipro Consulting Services. At Wipro Consulting Services, he served as Head of Operations and then had P&L authority as Senior Practice Partner for Functional Consulting, encompassing Supply Chain, Human Resources, Change Management, Finance and Social Media.

As a Master Facilitator and Leadership Trainer, he has facilitated hundreds of workshops from strategy design to execution.

He has authored a number of books across music, crime, humour and management. Vasudev has been published by Sage, Bloomsbury, HarperCollins, Poisoned Pen Press, LiFi, Editora Vestogio (Portuguese) and Kokusho Kankakei (Japanese). Additional translations in Hindi and Arabic are scheduled over the next year.