Oruezabala / Abbad | Digital Strategies for Supply Chains | Buch | 978-1-83669-051-1 | www.sack.de

Buch, Englisch, 352 Seiten

Reihe: ISTE Invoiced

Oruezabala / Abbad

Digital Strategies for Supply Chains

From Design to Deployment
1. Auflage 2026
ISBN: 978-1-83669-051-1
Verlag: ISTE Ltd

From Design to Deployment

Buch, Englisch, 352 Seiten

Reihe: ISTE Invoiced

ISBN: 978-1-83669-051-1
Verlag: ISTE Ltd


This book explores the development and deployment of digital technologies in supply chain management. The digital transformation of supply chains enables organizations to address traditional challenges in optimizing logistics flows, lead times and costs. It also contributes to improved traceability of operations and enhanced collaboration between stakeholders, with the aim of increasing competitiveness while meeting environmental requirements.

Digital Strategies in Supply Chains presents real-life situations from industrial and service organizations, providing insight into the practical issues faced by logistics and supply chain management (SCM) practitioners regarding the opportunities offered by digitalization and the implementation of appropriate digital strategies. At the end of each chapter, analysis and correction elements are provided.

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Weitere Infos & Material


Introduction xiii
Gwenaëlle ORUEZABALA and Hicham ABBAD

I.1. The main issues raised by the authors xiii
I.2. The main issues raised xiv
I.3. Structure of the text xiv

Part 1. Design and (Mis)alignment of Digital Strategies in Supply Chains 1

Chapter 1. Penet: Challenges and Opportunities for AI in the Modernization of the Supply Chain of a Construction Firm 3
Jean-Marc JOYEUX, Marc SOUPLY, Orlane VOISIN and Marc MALMAISON

Chapter 2. Alstom: Towards a More Efficient and Connected Unified Supply Chain 19
Fatiha NAOUI-OUTINI and Adeline SIAU

Chapter 3. Marjanemall: A New Electronic Marketplace and a Digital Revolution in Logistics in Morocco 31
Malika AJERAME

Chapter 4. NAOS: Scrum Project and Augmented Purchaser 45
Cécile GODÉ and Pauline KEH

Chapter 5. Trackdéchets: A Digital Platform for Hospital Waste Management 65
Meriam KARAA, Hanane EL BAHRAOUI and Sarah GARIDI

Chapter 6. Mooville: Behind the Scenes of Self-Service E-bike Logistics 79
Robert BESSONNAUD, Jennifer LAZZERI GRACIA-CAMPO and Laurence SAGLIETTO

Chapter 7. GRF: The Blockchain in Organizing River Transport Logistics Chains 95
Thierry MORVAN, Mathieu LESUEUR-CAZÉ and Laurent BIRONNEAU

Chapter 8. Labeyrie: Adoption of the Blockchain in the Context of an Agri-food Company 115
Lisa LAFORET

Chapter 9. Parnassos: Rehumanizing Digitalization of a Supply Chain? 129
Nejib FATTAM and Tarik SAIKOUK

Part 2. Use and Evaluation of Digital Projects Implemented in Supply Chains 145

Chapter 10. Brasserie de la Pleine Lune: Deployment of an Information System (IS) for Traceability of Beer Kegs 147
Blandine AGERON and Olivier LAVASTRE

Chapter 11. HAROPA PORT: Digitalization of Seaports. 169
Sophie CROS and Carine DOMINGUEZ-PÉRY

Chapter 12. AXA: Making Business More Inclusive Through Purchasing and Artificial Intelligence 195
Oihab ALLAL-CHÉRIF

Chapter 13. Royal Treasures of Abomey in Benin: The Impossible Digitalization of Memorial Logistics 213
Marc BIDAN and Gilles PACHÉ

Chapter 14. McGill University Health Center: Decentralization and Security of Medical Data 229
Rami ALKHUDARY and Ghassan AL-SUMAIDAEE

Chapter 15. Hemera: Implementing Robotic Process Automation (RPA) Within Energy Sector Purchasing Departments 241
Laurence VIALE

Chapter 16. BT&C: Implementation of a WMS at a B2B Distributor of Electrotechnical Products 257
Célestin ELOCK SON and Georges BIDI

Chapter 17. Save the Children NGO: Digitalization of Asset Management 275
Pingwende Nathanaiel CONGO and Grégoire NABI

Chapter 18. SCA Ouest: An Experiment in Automation and Robotization in Action! 295
Hicham ABBAD and Gwenaëlle ORUEZABALA

List of Authors 309
Index 313


Gwenaëlle Oruezabala is Emeritus Senior Lecturer of Management Sciences at Nantes University, France. Her research focuses on sustainable supply chain management and the digitization of processes in inter-organizational buyer–supplier relationships.

Hicham Abbad is Senior Lecturer of Management Sciences at Nantes University, France. His research focuses on the management of customer–supplier inter-organizational relationships. He is currently interested in the organizational transformation of supply chains brought about by the use of emerging technologies.



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