Buch, Englisch, 192 Seiten, Format (B × H): 172 mm x 110 mm, Gewicht: 169 g
A (Not So) Global Manual for Visual Communication
Buch, Englisch, 192 Seiten, Format (B × H): 172 mm x 110 mm, Gewicht: 169 g
ISBN: 978-90-6369-422-7
Verlag: BIS Publishers bv
Many designs that appear in today’s society will circulate and encounter audiences of many different cultures and languages. With communication comes responsibility; are designers aware of the meaning and impact of their work? An image or symbol that is acceptable in one culture can be offensive or even harmful in the next. A typeface or colour in a design might appear to be neutral, but its meaning is always culturally dependent. If designers learn to be aware of global cultural contexts, we can avoid stereotyping and help improve mutual understanding between people.
Politics of Design is a collection of visual examples from around the world. Using ideas from anthropology and sociology, it creates surprising and educational insight in contemporary visual communication. The examples relate to the daily practice of both online and offline visual communication: typography, images, colour, symbols, and information.
