Management of Art Galleries

3rd Auflage revised
ISBN: 978-0-7148-7775-4
Verlag: Phaidon Press

Buch, Englisch, 152 Seiten, Format (B × H): 144 mm x 200 mm, Gewicht: 359 g

The latest edition of the bestselling guide to running a successful gallery, told from the expert perspective of art-world insiders

What makes an art gallery successful? How do galleries ensure their marketing is right? How should galleries best approach new markets and customers, while still serving their loyal clientele? Based on the results of an anonymous survey sent to more than 8,000 galleries in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art, newly updated and revised, is a compelling read, with an approach that is both aspirational and practical.

Autoren/Hrsg.

Resch, Magnus

Über Autor(innen)

Resch, Magnus
Magnus Resch is an entrepreneur who lectures in cultural entrepreneurship at Europe's leading business school, the University of St Gallen, Switzerland. He studied economics at Harvard University and the London School of Economics. Resch's experience as a former gallery owner and as founder of the art-collector database, Larry's List, together with his doctoral studies focused on the art market, give this book persuasive power.

Magnus Resch lectures on cultural entrepreneurship at Europe's leading business school: the University of St Gallen, Switzerland. Resch studied economics at Harvard University and at the London School of Economics (LSE). Resch is the author of the previous two editions of and the co-author of .