Buch, Englisch, 199 Seiten, Format (B × H): 148 mm x 210 mm, Gewicht: 325 g
An Introduction
Buch, Englisch, 199 Seiten, Format (B × H): 148 mm x 210 mm, Gewicht: 325 g
ISBN: 978-3-658-47387-7
Verlag: Springer
Cross-cultural comparison is gaining increasing importance in the context of globalization and the internationalization of many areas of lifeThe aim of this volume is to provide a concise and practical introduction to the methods of cross-cultural research. In particular, the possibilities and limitations of cross-cultural survey research are addressed. The book offers a solid foundation for a critical approach to cross-cultural studies, but it also imparts basic knowledge for conducting one’s own cross-cultural research.
Zielgruppe
Upper undergraduate
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
Why culture matters.- Methodological debates.- Goals and process of cross-cultural studies.- Sampling methods.- Questionnaire development.- Capturing social contexts.- Analysis possibilities.- Opportunities and limitations of cross-cultural comparison.




