Multinationals as Flagship Firms

Regional Business Networks
Erscheinungsjahr 2000
ISBN: 978-0-19-829562-4
Verlag: OUP Oxford

Buch, Englisch, 232 Seiten, Print PDF, Format (B × H): 161 mm x 240 mm, Gewicht: 517 g

The international dimension of business networks has remained relatively unexplored, mainly because international business writers focus upon multinational enterprises and network writers ignore international issues. In this book Professors Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the new concept of the flagship firm.

In each business network strategic leadership is provided by the flagship firm, which is defined as a multinational enterprise. It has other partners: key suppliers; key customers; key competitors; and key partners in the non-business infrastructure. These business networks are usually located in the 'triad' regions of the European Union, North America, and Japan. There are strong cross-border network linkages within these regions, but less 'globalization' than regional economic integration.

The theory of the flagship firm/five partners model is applied to the telecommunications, chemicals, automotive, and electronics sectors, amongst others, and the book reports on both empirical studies and field research of the international competitiveness of these sectors.

The book will be of interest to academics, students, and professionals in the areas of international business, strategic management, political science, law, and sociology.

Autoren/Hrsg.

Rugman, Alan M.

D'Cruz, Joseph R.

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung
• Wirtschaftswissenschaften Betriebswirtschaft Management Internationales Management
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Außenhandel
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensorganisation & Entwicklungsstrategien

Inhaltsverzeichnis

- Introduction

- Part I: The Concept of the Flagship Firm

- Chapter 1: The Flagship Firm and the Five Partners Business Network

- Chapter 2: Corporate Strategy and the Flagship Firm

- Chapter 3: Internalization and De-internalization: Will Business Networks Replace Multinationals?

- Part II: Multinational Enterprise Theory and the Flagship Firm

- Chapter 4: Partners Across Borders: Organizational Learning and the Flagship Firm

- Chapter 5: The Theory of the Flagship Firm

- Chapter 6: The Canadian Telecommunications Industry Network

- Chapter 7: The French Telecommunications Network

- t III: Case Studies of Flagship Business Networks

- Chapter 8: The Canadian Speciality Chemicals Network

- Chapter 9: The Five Partners/Flagship Model and the Scottish Electronics Cluster

- Chapter 10: The North American Automotive Cluster

- Chapter 11: Managerial Implications of Flagship Relationships

Über Autor(innen)

Alan Rugman is Thames Water Fellow in Strategic Management, Templeton College, University of Oxford. Previous positions have included Professor of International Business, University of Toronto (19871998); Professor of International Business, Delhousie University (19801987); and Visiting Professor at Brandeis University, UCLA, Western Washington University, and Columbia Business School.

Joseph R. D'Cruz is Professor of Strategic Management at the Rotman School of Management, University of Toronto. He also consults widely with multinational corporations in the areas of global strategy and international operations. (Major clients include ICI, Exxon Corporation, Price Waterhouse, and DSM.) He was awarded the Touche Ross Award for the best article in Business Quarterly entitled The Globalization of Manufacturing (with Professor Fleck).

Professors Rugman and D'Cruz are co-editors of the Kodak series of studies on Canada's international competitiveness.