Will We Go Hungry?

Practical Ways to Ensure Global Food Security
Erscheinungsjahr 2026
ISBN: 978-1-009-76236-6
Verlag: Cambridge University Press

Buch, Englisch, 200 Seiten, Gewicht: 500 g

Climate change is disrupting humanity's most fundamental need: food. Are you ready for real solutions but frustrated by advice that feels dense, alarmist, or vague? Will We Go Hungry? cuts through the noise and moves beyond ideology – bridging the gap between high-tech solutions and regenerative approaches with evidence, not dogma. Drawing on decades of combined global experience in climate finance, marketing, and frugal innovation, the authors offer a clear-eyed analysis of both risks and opportunities. They translate complex science into actionable insights, weigh the pros, cons, and trade-offs of a full 'buffet' of solutions, and share real-world lessons from their acclaimed podcast. This is your guide to turning understanding into action. It will empower you to craft a resilient, tailored strategy that relies on ingenuity more than capital – and to galvanise your organisation to act with urgency.

Autoren/Hrsg.

Sanyal, Sanjoy

Prabhu, Jaideep

Inhaltsverzeichnis

Part I. Introduction: 1. Rising production, growing worries; Part II. The Meal: 2. Rice and wheat; 3. Chicken; 4. Fish; 5. You must eat your veggies as well!; 6. Fruits; 7. Coffee and tea; 8. Drinks; Part III. The Big Ideas: 9. Preserving nature; 10. Reducing food loss and waste; 11. Renewable energy; 12. Producing new foods; 13. Developing new technologies; Part IV. The Parting: 14. Doing more with less: achieving food security on a budget.

Über Autor(innen)

Sanyal, Sanjoy
Sanjoy Sanyal is Visiting Fellow at the Judge Business School, University of Cambridge and the founder of Regain Paradise, a climate finance firm. He advises development financial institutions, commercial banks, and impact investors on financing climate innovations. His work has spanned Africa, the Americas, Asia, and Europe. He also hosts the 'New Ventures' podcast to promote climate innovation.

Prabhu, Jaideep
Jaideep Prabhu is Professor of Marketing at the Judge Business School, University of Cambridge and a global leader in research on frugal innovation. He is the author of three best-selling books: Jugaad Innovation (2012), Frugal Innovation (2015), and How Should a Government Be? (2021); is a Fellow of the British Academy; and has been shortlisted for the Thinkers50 award.