Partnering with Microsoft

How to Make Money in Trusted Partnership with the Global Software Powerhouse
1. Auflage 2005
ISBN: 978-1-57820-317-8
Verlag: CRC Press

Buch, Englisch, 320 Seiten, Format (B × H): 157 mm x 235 mm, Gewicht: 725 g

Advance Praise for Partnering with Microsoft: 'Partnering with Microsoft is the first great book about the breathtaking culture, opportunity and roadmap for joining Microsoft's 850,000 partners cutting an impressive B swath in the marketpl

Zielgruppe

Academic and Professional Practice & Development

Autoren/Hrsg.

Dinsmore, Ted

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Betriebswirtschaft: Theorie & Allgemeines
• Wirtschaftswissenschaften Volkswirtschaftslehre Volkswirtschaftslehre Allgemein Industrielle Organisation

Inhaltsverzeichnis

Foreword Introduction Chapter 1: Why Partner with Microsoft? Chapter 2: Microsoft's Culture, Organization and Strategy—and its Partner Ecosystem Chapter 3: Principles of Successful Partnering with Microsoft Chapter 4: ISV Tactics for Successful Partnership with Microsoft Chapter 5: SP Tactics for Successful Partnership with Microsoft Chapter 6: Reseller Tactics for Successful Partnership with Microsoft Chapter 7: Extend the Opportunity Focus: Partnering with Other Microsoft Partners

Über Autor(innen)

Ted Dinsmore has worked in the IT services industry for 20 years, first with USA Today and then with a division of the French government. In the mid-nineties, Ted joined a systems integration firm in the UK known as OS Integration, which was focus