Global Product

Strategy, Product Lifecycle Management and the Billion Customer Question
1. Auflage. Softcover version of original hardcover Auflage 2007
ISBN: 978-1-84996-675-7
Verlag: Springer

Buch, Englisch, 215 Seiten, Previously published in hardcover, Format (B × H): 155 mm x 235 mm, Gewicht: 359 g

Reihe: Decision Engineering

Based on interviews with top executives from companies of different sizes and in different industries, this book explains the benefits and challenges of Global Product Development. "Global Product" provides examples from many companies, draws conclusions about best practices, and shows how to manage the innovation, development and support of Global Products. The author is the President of John Stark Associates, a leading service provider in the Product Lifecycle Management (PLM) market, and has published numerous articles and books in the field.

Zielgruppe

Professional/practitioner

Autoren/Hrsg.

Stark, John

Fachgebiete

• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensführung
• Technische Wissenschaften Maschinenbau | Werkstoffkunde Produktionstechnik Werkzeugbau
• Wirtschaftswissenschaften Betriebswirtschaft Bereichsspezifisches Management Produktionsmanagement, Qualitätskontrolle
• Wirtschaftswissenschaften Betriebswirtschaft Management Forschung & Entwicklung (F&E), Innovation
• Geisteswissenschaften Design Produktdesign, Industriedesign
• Wirtschaftswissenschaften Betriebswirtschaft Management Unternehmensorganisation & Entwicklungsstrategien
• Technische Wissenschaften Technik Allgemein Konstruktionslehre und -technik

Inhaltsverzeichnis

Global Product: Opportunities and Challenges.- Global Products: Change and Complexity.- Problems: Causes and Action.- Global Products: At the Coalface.- Lessons Learned and Best Practices.- To a Structured Framework.- PLM Enabling Global Products.- Local Performance Improvements.- The Way Forward to PLM.- Current Status.- Changes for Global Products and PLM.

Über Autor(innen)

John Stark is President of John Stark Associates, a management and technology consultancy focused on the product development and Product Lifecycle Management markets. In his long consulting career, Stark has worked with more than 100 companies in Europe, North America, Asia and Africa. His previous book 'Product Lifecycle Management: 21st century Paradigm for Product Realisation', published in 2004, introduced the cradle to grave approach to PLM. Stark received his B.Sc. (1969) and Ph.D. (1972) degrees from Imperial College, London.