Buch, Englisch, 196 Seiten, Format (B × H): 170 mm x 244 mm, Gewicht: 326 g
Buch, Englisch, 196 Seiten, Format (B × H): 170 mm x 244 mm, Gewicht: 326 g
Reihe: New Methodologies of Research for PhD and Beyond
ISBN: 978-1-041-33945-8
Verlag: Taylor & Francis Ltd
Qualitative Methods in Digital Inquiry shows how to design, conduct, and analyse qualitative research in online and technology-rich settings, from virtual ethnography and netnography to visual and arts-based approaches.
Written for PhD students, early-career researchers, and instructors across the social sciences and management, the book also supports applied researchers in UX, market research, and organisational development.
Zielgruppe
Postgraduate
Autoren/Hrsg.
Weitere Infos & Material
Introduction, 1. Ethnography, 2. Case Study Research, 3. Grounded Theory, 4. Phenomenological Research, 5. Narrative Inquiry, 6. Discourse Analysis, 7. Conversation Analysis, 8. Action Research, 9. Autoethnography and Duo-autoethnography, 10. Netnography, 11. Visual and Arts-Based Qualitative Methods, 12. Conclusion, 13. References




