The General Reader and the Academy

Erscheinungsjahr 2019
ISBN: 978-1-108-72017-5
Verlag: Cambridge University Press

Buch, Englisch, 100 Seiten, Paperback, Format (B × H): 127 mm x 178 mm, Gewicht: 98 g

Reihe: Elements in Publishing and Book Culture

Penguin Classics have built their reputation as one of the largest and most successful modern imprints for 'classic' texts on the notion of 'the general reader'. Following an interrogation of this idea, Leah Tether investigates the publication of medieval French literature on this list and shines a light on the drivers, motivations, negotiations and decision-making processes behind it. Focusing on the medieval French texts published between c.1956 and 2000, Tether demonstrates that, rather than Penguin's frequently cited 'general reader', a more academic market may have contributed to ensuring the success of these titles.

Autoren/Hrsg.

Tether, Leah

Fachgebiete

• Geisteswissenschaften Literaturwissenschaft Literaturgeschichte und Literaturkritik
• Geisteswissenschaften Literaturwissenschaft Literaturwissenschaft: Nachschlagewerke
• Wirtschaftswissenschaften Wirtschaftssektoren & Branchen Medien-, Informations und Kommunikationswirtschaft Verlagswesen

Inhaltsverzeichnis

1. Introduction – 'the Penguins are coming!'; 2. The general reader, the Academy and Penguin Classics; 3. Publishing medieval French literature on Penguin Classics; 4. Conclusion.