Buch, Englisch, 528 Seiten, Format (B × H): 183 mm x 260 mm, Gewicht: 1202 g
Themes and Issues in the Modern Global Economy
Buch, Englisch, 528 Seiten, Format (B × H): 183 mm x 260 mm, Gewicht: 1202 g
ISBN: 978-1-138-73568-2
Verlag: Routledge
This is the third edition of the widely respected text International Business, which offers a comprehensive yet critical overview of the phenomenon of globalisation and its impacts on key aspects of the business environment as it fundamentally alters corporate strategy.
This updated edition covers the core international business topics and themes, including multinationals, internationalisation, and international market entry, as well as a new focus on risk, business models, and hyperglobalisation. With dedicated chapters on the role of non-market actors in international business, the book provides a multi-disciplinary worldview for readers.
Featuring a wealth of case studies and pedagogy, the new edition examines the rise of India and China as well as growing levels of risk within the global system. The book looks at those developed economies which have been the core drivers behind the trend towards hyperglobalisation.
The author explores and guides students through what this means for the study of international business. A comprehensive and engaging text, supplemented by online resources, this book is the ideal accompaniment to international and global business learning.
Zielgruppe
Postgraduate and Undergraduate
Autoren/Hrsg.
Weitere Infos & Material
CONTENTS:
PART I: STRATEGIC CONTEXT OF THE SHIFTING INTERNATIONAL BUSINESS ENVIRONMENT
Chapter 1 Globalization and the Changing Business Environment
Chapter 2. International corporate strategy in Global Markets
Chapter 3. State Strategy and Competitiveness
Chapter 4. Governance Issues in an Integrating World Economy
Chapter 5. Regional Integration and Globalisation.
PART II: GLOBAL OPPORTUNITIES AND RISKS
Chapter 6. Developed Economies: The Rising Risks facing the World’s Most Advanced Economies
Chapter 7. Emerging Economies – The Major Beneficiaries Of Globalisation
Chapter 8. Development and International Production
Part III: Enterprise issues in the Global System
Chapter 9: Market Selection and Entry
Chapter 10: Multinational Enterprises
Chapter 11: The Internationalisation of Small and Medium Sized Enterprises (SMEs)
Chapter 12: Culture and The International Business
SECTION IV: INTERNATIONAL BUSINESS AND CIVIL SOCIETY ISSUES
Chapter 13: Corporate Social Responsibility and Ethics
Chapter 14: Labour Issues in the Global Economy
Chapter 15: The Environment - Greening International Business
SECTION V -INTERNATIONAL BUSINESS RESOURCE ISSUES
Chapter 16: The International Monetary System And Global Financial Integration
Chapter 17: Global Infrastructure
Chapter 18: The Global Information Economy And Digital Globalisation
Chapter 19: Natural Resources And International Business; The Food-Water Energy Nexus
Chapter 20: The Evolving International Environment
