Buch, Englisch, 320 Seiten, Paperback, Format (B × H): 151 mm x 231 mm, Gewicht: 564 g
Buch, Englisch, 320 Seiten, Paperback, Format (B × H): 151 mm x 231 mm, Gewicht: 564 g
ISBN: 978-88-31322-63-8
Verlag: Egea Spa - Bocconi University Press
The work of fundraising has transformed into a sophisticated and competitive profession, attracting talented and dedicated leaders who wish to use their skills to contribute to a secure financial future for their organizations. The arts and cultural field has not been an exception to these pressures above all in times when new emergencies and pressures shrink the funding opportunities of arts organizations both in Europe and in the US. This book aims to be a reference point for upper-level undergraduate students, graduate students, and junior practitioners in the arts management field. It will provide core insights about and inspiration for careers in fundraising for the arts and high-quality content (including on advanced topics such as the organizational dynamics of creating a culture of philanthropy, E-D-I in fundraising, the use of digital and social media platforms, board involvement, performance management and accountability) that will appeal to novice or experienced practitioners.
Autoren/Hrsg.
Fachgebiete
Weitere Infos & Material
- 1 Why this Book about Fundraising for the Arts
- 2 Introducing a Culture of Philanthropy in Arts Organizations
- PART I ACTORS
- 3 Involving Small Donors: Annual Giving and Membership Programs in the Arts
- 4 Involving Arts Philanthropists and Collectors: How to Solicit Their Gift
- 5 Corporate Fundraising and Sponsoring for the Arts
- 6 Public and Private Grant-Makers for the Arts
- PART II PROCESSES
- 7 Planning Fundraising for the Arts
- 8 Evaluating and Communicating Impact of Funding the Arts
- 9 Capital Campaigns for the Arts
- 10 Digital Fundraising in the Arts
