Flash Programming for the Social & Behavioral Sciences

A Simple Guide to Sophisticated Online Surveys and Experiments
1. Auflage 2012
ISBN: 978-1-4129-9635-8
Verlag: Sage Publications, Inc

Buch, Englisch, 184 Seiten, Format (B × H): 191 mm x 235 mm, Gewicht: 356 g

Adobe Flash is one of the most popular languages for animated web content, and recently social and behavioral scientists have started taking advantage of the program for online data collection. This book is a unique, step-by-step guide to using Adobe Flash to develop experiments and other research tools. Each chapter presents a set of techniques, followed by practice examples. No previous knowledge of programming is required to learn all the necessary skills for programming your own online survey or experiment.

"This text fills a need for accessible guides related to programming language and using Flash…" - Nathan D. Martin, Arizona State University

"…reflects both current programming and current thinking in research design for the social sciences." - Jennifer L. Callahan, Ph.D., University of North Texas

"The accessible language, figures, and instructions are the key strengths of this text. The goals for each chapter (and the book as a whole) are clear and well-organized." - Melissa Birkett, Northern Arizona University

Autoren/Hrsg.

Weinstein, Yana

Fachgebiete

• Sozialwissenschaften Psychologie Psychologie / Allgemeines & Theorie Psychologische Forschungsmethoden
• Interdisziplinäres Wissenschaften Wissenschaften: Forschung und Information Forschungsmethodik, Wissenschaftliche Ausstattung
• Sozialwissenschaften Soziologie | Soziale Arbeit Soziologie Allgemein Empirische Sozialforschung, Statistik

Inhaltsverzeichnis

How to use this book
Chapter 1. The Flash Interface
Chapter 2. ActionScript Basics
Chapter 3. Navigation
Chapter 4. Working with Text and Keystrokes
Chapter 5. Presenting and Storing Information in Arrays
Chapter 6. Questionnaire Tools
Chapter 7. Condition Assignment and Randomization
Chapter 8. Using Timers and Recording Reaction Time
Chapter 9. Saving Data
Chapter 10. Putting Your Program Online
Resources Index
Subject Index

Über Autor(innen)

Weinstein, Yana
Yana Weinstein (Ph.D.) received her undergraduate degree in Psychology from the University of Warwick, A Magistere of French Language and Civilization from the Sorbonne in Paris, and a Ph.D. in Psychology from University College London. In London, Dr. Weinstein worked with Dr. David Shanks in the area of cognition and false memory. Currently, she is a Post-Doc at Washington University in St. Louis, Missouri, where she is doing research with Roddy Roediger and Kathleen McDermott. She designed and wrote a course on Flash Programming for students at Washington University which was the impetus for this book.